So you’ve taken the franchise plunge! While everyone’s busy telling you about boring business plans and market analysis, let’s talk about the stuff that really makes franchise owners wake up without hitting snooze five times.
First, embrace your inner copycat—but make it fashion. The beauty of franchising is that someone else already figured out what works. Follow the playbook religiously, but add just enough local flair to make your location the cool cousin in the franchise family. For help to Franchise My Business, visit ashtonsfranchise.com/franchise-my-business
Build relationships faster than teenagers collect social media followers. Your fellow franchisees aren’t competition—they’re your secret weapon. Create a group chat where you share wins, failures, and those “is this normal?” moments that keep you awake at 3 AM.
Master the art of the soft opening. Invite local influencers, community leaders, and that neighbour who knows literally everyone in town. Their Instagram stories will create more buzz than a beehive on espresso.
Remember that consistency is king, but adaptability wears the trousers. While maintaining brand standards, stay nimble enough to pivot when the local market zigs instead of zags.
Treat your staff like the franchise gold they are. Happy employees create happy customers who create happy bank accounts. Simple maths!
Finally, celebrate small victories like you’ve won the franchise lottery. Hit your first monthly target? Bust out the confetti! Positive energy is contagious, and success breeds success.
With these quirky but crucial tips, you’ll be the franchise success story everyone’s talking about at the next convention!
